The other day, I posted on how the ‘level playing field’ demanded (partly) by marketeers was a significant contributor to the centralising tendencies of the previous half-century. As a short follow-up, Seth Godin picks up on the widespread and increasing distrust in big marketing. I don’t know if you would reach the same conclusion that [...]
Filed under: Centralisation, Community, Conversational localities | Tagged: Decentralisation, Marketing, Social capital, The Long Tail, Trust | No Comments »